Nick Bilton of the New York Times claims that Apple is looking to build an Apple TV. Not just a set top box, like the current Apple TV, but a full TV set, complete with Siri navigation and voice control. Steve Jobs though the television industry was "broken". And who could disagree? You often don't get a choice in your cable provide, you can't get shows or channels a-la-carte, you have to buy a package which can be expensive, and shows are hard to watch legally if you don't have those stations. Wouldn't it be easier if you could just say to your TV "Play the latest episode of Doctor Who", even if you didn't have the BBC channel? With Siri, your remote would become your voice. You could quickly use commands like "play my recorded episode of Futurama", and your latest recorded episode would come on, no need to navigate through menus.
With any luck, we could see this integrated in the current Apple TVs as well, although they may require a hardware update or use of the iOS Remote app to take advantage of these new features. Steve wanted to change the television industry, and Apple just may do that before 2013.
via MacRumors
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